The State of LGBTQ+ Inclusion in Thai Business 2026

This is PrideShow's first annual read on where corporate Thailand actually stands on LGBTQ+ inclusion — measured, not assumed. The headline finding is simple: a Thai conglomerate and a global hotel group sit at the very top, and almost everyone else is clustered at a solid-but-not-leading baseline.

CP Group leads Thai SET-listed companies with a PrideShow ESG Score of 93. IHG leads multinationals operating in Thailand with a PrideShow Inclusion Index of 96. Those are the two summits of two separate maps — and the gap between the summit and the crowd is the real story of 2026.

What we tracked

PrideShow's directory scores companies, multinationals, creators, and NGOs on research-grade inclusion signals — then publishes those scores on the profile and ranking pages. This report aggregates them. For 2026 the scored, published directory looks like this:

• 435 Thai SET-listed companies (PLCs), scored on the PrideShow ESG Score
• 567 multinationals operating in Thailand (MNCs), scored on the PrideShow Inclusion Index
• 224 creators (KOLs), scored on PrideScore
• 101 NGOs — plus 1,698 SMEs — completing the picture

Thai leaders — the PrideShow ESG Score

Of 417 Thai PLCs scored, the tiers break down as: Platinum 13, Gold 56, Silver 339, Unrated 9. Most of the listed market sits at Silver — a real, demonstrable baseline of inclusion — while the top tier remains a small group of front-runners.

Multinational leaders — the PrideShow Inclusion Index

Of 299 multinationals scored, the tiers break down as: Platinum 7, Gold 34, Silver 194, Unrated 64. The top of this list looks strikingly different from the Thai PLC table — and the pattern at the very top is hard to miss.

Why hotels lead

The Inclusion Index weights five things: Thailand presence, international frameworks, DEI leadership, audit & disclosure, and scale. The hotel groups max the first three — and that is exactly why they own the top of the table.

• IHG: Thailand presence 100/100, international frameworks 100/100, DEI leadership 100/100, and audit & disclosure 75/100 — the highest audit score of any multinational on the index.
• Marriott, Accor, LVMH: presence 100, frameworks 100, DEI 100, audit 60.
• Hilton, Hyatt: presence 80, frameworks 100, DEI 100, audit 60.

The takeaway: a brand tops the Inclusion Index when it BOTH runs a large Thailand operation AND carries global inclusion standards. Hotels do both by nature — a huge venue footprint across the country, paired with global Pride and employee-resource-group programs. It is structural, not incidental.

The creators

Inclusion is cultural as well as corporate. PrideShow's PrideScore tracks creators (KOLs) whose work shapes how LGBTQ+ life is seen across Thai media. The leading scores in 2026:

What the tiers and scores mean

Every score on this list is an aggregate of research-grade inclusion signals — things like non-discrimination policy, supply-chain diversity, community investment, reporting transparency, Thailand presence, international ESG frameworks, and DEI leadership. Companies fall into four tiers: Platinum, Gold, Silver, and Unrated.

The 2026 outlook

Thailand's Marriage Equality Act took effect in 2025, which makes 2026 the first full year companies operate under marriage equality. That changes the question being asked. Inclusion is no longer only about what a policy document says — it is about lived practice: partner benefits, family-inclusive HR, and products and services that treat same-sex couples as ordinary customers.

On the evidence here, the floor is rising — a Silver-heavy market means most large employers now carry a demonstrable baseline. The next chapter of the Pink Economy will be written by the companies that turn that baseline into something people actually feel.