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TikTok (ByteDance)

Short-Form Video / Social Media

TikTok is a short-video social platform owned by ByteDance, a Beijing-headquartered technology company founded in 2012 by Zhang Yiming. TikTok is the #1 consumer app by global downloads (2.0B+ lifetime) with a predominantly Gen Z/Y audience. In Thailand, TikTok is the creator economy's dominant platform and runs major Pride Month programming globally. Natural Strategic Sponsor fit for Pride Show Bangkok through creator-led stages, TikTok LIVE moments, and official hashtag campaigns that amplify cultural and commercial impact.

Silver52of 100

🇹🇭 Thailand Inclusion Index

Composite score across 5 categories MNCs operating in Thailand can demonstrate.

🥈 Silver52/100
Thailand presence0/100 · 25% weight
International frameworks40/100 · 25% weight
DEI leadership90/100 · 25% weight
Audit + disclosure60/100 · 15% weight
Employer scale100/100 · 10% weight

How this is computed: a weighted average of 5 sub-scores. Higher weight on signals an MNC has agency over (Thailand venue depth, international disclosure framework adoption, DEI policy explicitness) and lower weight on audit / scale signals that depend on company size.

Thailand inclusion signals

How TikTok (ByteDance) is showing up for Thailand's LGBTQ+ community

Inclusion Dividend

Not yet enrolled

Creator pipeline

no creator pipeline yet

Audit history

GRI-aligned + 2 more

Thailand presence

Single market presence

🏢 Company details

Listed on
Digital-native
Industry
Short-Form Video / Social Media
Founded
2016
Employees (global)
150,000
Parent
ByteDance Ltd.
Website
tiktok.com

Global ESG profile

PrideShow LGBTQ+ ESG score (global) — Thailand-specific signals are above

71

Gold · B+

LGBTQ+ Policy

100

Supply Chain

50

Community

50

Reporting

80

Key People

1 identified
GW

Goh Wei Ting

Marketing — TikTok (ByteDance)

🏆 ESG & DEI recognition

TikTok Pride global programming — "Pride Rules" editorial + creator-fund spotlight

TikTok Transparency Center — LGBTQ+ content-policy consultation with GLAAD + IT Gets Better

2023 Sustainability Impact Report — GRI / TCFD / CDP aligned

Partnership with It Gets Better Project on LGBTQ+ creator safety

TikTok Safety Partners — Trevor Project + The Trans Lifeline (US) + Belongto (IE)

#ForYouPride annual creator showcase across 50+ markets including Thailand

Ranked85
★ Silver · Ranked #85 of 233

Featured in PrideShow Ranking 2026 · Edition 1

Partner with TikTok (ByteDance) in Thailand

Reach TikTok (ByteDance)'s Thailand and APAC teams through PrideShow. Whether you're an NGO with a partnership idea, an SME on the supplier path, or a fellow MNC exploring co-activation — start the conversation here.

Thailand activationCreator pipelineInclusion auditInclusion Dividend cohorts
Partnership preview ↗

Is this your company?

Claim the listing to manage your Thailand inclusion evidence, respond to inbound enquiries, and connect with NGO and creator partners. Or partner with PrideShow directly.