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theBalm Cosmetics Thailand

Cosmetics & Personal Care Products

Thailand distributor for theBalm Cosmetics Company History theBalm Cosmetics boasts a complete line of makeup, skin care, hair care and nail polish. With a "beauty in five minutes" philosophy, theBalm's multi-use, mega fabulous products have become its calling card, offering quick fixes and wondrous solutions for a wide range of beauty wants and needs. The company's wearable colors and fantastic formulas allow women to release their inner artist so they can look and feel fabulous. In 2004, Marissa Shipman, founder of theBalm, realized there were a few simple products she needed to help her look and feel glam all the time and if she needed them, other women did too... Marissa decided to indulge her cosmetic curiosities; she got on Amazon where she bought 11 books on how to make makeup and started mixing in her kitchen. "I went makeup crazy. I incorporated the company, worked out a budget, hired a chemist and designed a website." She began integrating anti-aging ingredients, triple-milled pigments, fabulous scents...and theBalm was born. Fast forward eleven years, you can now find theBalm's Paraben and Cruelty-Free products worldwide.

Silver48of 100

🇹🇭 Thailand Inclusion Index

Composite score across 5 categories MNCs operating in Thailand can demonstrate.

🥈 Silver48/100
Thailand presence0/100 · 25% weight
International frameworks60/100 · 25% weight
DEI leadership90/100 · 25% weight
Audit + disclosure60/100 · 15% weight
Employer scale15/100 · 10% weight

How this is computed: a weighted average of 5 sub-scores. Higher weight on signals an MNC has agency over (Thailand venue depth, international disclosure framework adoption, DEI policy explicitness) and lower weight on audit / scale signals that depend on company size.

Thailand inclusion signals

How theBalm Cosmetics Thailand is showing up for Thailand's LGBTQ+ community

Inclusion Dividend

Not yet enrolled

Creator pipeline

no creator pipeline yet

Audit history

GRI + 3 intl frameworks

Thailand presence

Single market presence

🏢 Company details

Industry
Cosmetics & Personal Care Products
Employees (global)
1

Global ESG profile

PrideShow LGBTQ+ ESG score (global) — Thailand-specific signals are above

44

Unrated · D

LGBTQ+ Policy

85

Supply Chain

0

Community

0

Reporting

90

Key People

1 identified
SU

Sukrit Udom

Marketing Manager

Tech Stack

5 detected
Google Custom SearchMobile FriendlyNginxWordPress.orgWordpress.com

🏆 ESG & DEI recognition

theBalm Cosmetics Thailand subsidiary of theBalm Cosmetics LLC (US) — beauty-sector strongly LGBTQ+-friendly with documented Pride campaign history; gender-inclusive product designs and customer-facing LGBTQ+-positive brand stance

theBalm Pride Month rainbow makeup campaigns annually

Same-sex partner welfare benefits extended via parent theBalm Group framework following Thailand Marriage Equality Act 2024

theBalm publishes GRI Standards-aligned annual sustainability report covering ESG and inclusion KPIs

Anti-harassment grievance mechanism with explicit LGBTQ+ inclusion per theBalm Code of Conduct

Ranked214
★ Silver · Ranked #214 of 233

Featured in PrideShow Ranking 2026 · Edition 1

Partner with theBalm Cosmetics Thailand in Thailand

Reach theBalm Cosmetics Thailand's Thailand and APAC teams through PrideShow. Whether you're an NGO with a partnership idea, an SME on the supplier path, or a fellow MNC exploring co-activation — start the conversation here.

Thailand activationCreator pipelineInclusion auditInclusion Dividend cohorts
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