Area Sales Manager - Professional

Grow JDE Peet's professional coffee business in Bangkok by identifying and winning new hotel accounts, particularly four- and five-star properties, while managing and developing existing accounts through strong long-term relationships and joint business planning. The Area Sales Manager drives upselling and cross-selling opportunities, manages promotional activities and budgets, and reviews account performance monthly to ensure targets and ROI are achieved. Collaboration with local marketing and sales teams to deliver commercial initiatives is a key part of the role.