AJE Group (Thailand) — Big Cola

Thai operating arm of AJE Group, the Peruvian family-owned multinational beverage company founded in 1988 by the Añaños family in Ayacucho. Best known for Big Cola, Cielo water, and Volt energy drink. AJE Group sells across 20+ countries with an estimated US$3B in global revenue. AJE Thailand serves the Southeast Asian distribution leg, targeting value-positioned urban Gen Z/Y consumers.